Having an active presence online is an important element of your business – whether through a website, facebook page or twitter profile. If your business does not have an online presence, you are losing valuable business opportunities as well as customers.…
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Author: Preston Kanak
Based in Saskatchewan, Canada, Preston Kanak is a filmmaker, educator, time-lapse photographer and founder of Cinescapes, a creative production agency.
Talent Versus Skill: What Separates the Good from the Great
I have often wondered what it takes to be successful as a media artist / filmmaker / freelancer / entrepreneur. I’ve questioned whether specializing or expanding a skill set leads to more success. It’s a battle I struggle with everyday and I continually wonder if I would be at a different point in my career if I was to have specialized from the start.…
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How to Find Your Niche and Build Your Business
Defining your niche market and establishing a clear picture of whom it is they are marketing to is critical in the overall health of your business. Defining your niche does not narrow your sales or cut into profit margins, rather, it helps define your client base.…
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Understanding the Basic Functions of a DSLR
One of the challenges you need to overcome when shooting is determining the ideal setting for your camera. In this post, I will walk you through the basic functions of a DSLR. I will also be asking a few questions that will help guide you towards the perfect settings for your given scenario.…
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How to Protect Your Camera When Traveling
One of the challenges you need to deal with when you are traveling is how to protect your camera. In this post, you will find out a few different ways in which you can approach keeping them safe from both damage and theft.…
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How To Shoot A Static Timelapse – 7 Questions You Need to Ask Yourself
One of the challenges you need to overcome when shooting a timelapse is determining the ideal setting for your camera. Out of all the questions that I get, the most common are what F-STOP (APERTURE), SHUTTER and INTERVAL (DELAY) to use. …
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Finding a Balance Between Creativity & Running a Business – 5 Tips to Keep the Creative Juices Flowing
Recently, there have been a lot of posts about work life balance. From all that I have read, the most thorough and honest one is from a great friend, Philip Bloom who sheds light on how this balance has affected him.…
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5 Support Tools to Get The Shot You Desire
Stabilizing your footage is almost as important as the act of shooting it. It is extremely important to use either a hand-held rig, steadicam, tripod, monopod or Gorrilapod. These are some of the most important investments you can make as they will more than likely outlive the life of your cameras.…
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Traveling Abroad – Why Fixers are So Critical
Excellence is earned… And I imagine that to get to this point you have worked hard as a freelancer, collaborator, and/or intern. But with all this training, what everything boils down to is the need to rely on others for support in your creative endeavors.…
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How to Build an Audience – A Few Helpful Tips
Creating an online presence is a daunting task and takes a lot of work and dedication. There is no fail safe solution that will ensure success, however, there are a few things you can do to develop a foundation to grow from.…
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