Harnessing the Power of Social Media

Whether you spend all day mesmerized by a glowing screen or would rather chuck your smartphone off of a cliff, social media is here to stay – and it’s an essential tool for modern filmmakers. Platforms like Facebook, Instagram, Twitter, and Snapchat offer not just a way to promote yourself and your work, but also an opportunity to participate in the greater filmmaking community, connect with your audience, and find potential creative or business partners.…
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Finding Funding for Your Film Projects

It can feel like one of the most significant hurdles in filmmaking is securing adequate financial backing for your projects. While it is possible for some folks to self-finance, apply for bank loans, locate individual investors, or borrow money from friends and family in order to fund their films, even those sources can run dry – and more often than not, they may not exist in the first place.…
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Navigating the Wild World of Adventure Film Festivals

For many people, the phrase “film festival” summons images of celebrities basking in the silver screens at Cannes, Toronto, and Sundance. While it’s true that there’s a certain amount of prestige involved with showing at any of those events, the world is filled with incredible film festivals large and small – and the outdoor community is no different.…
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How to Create Content for Outdoor Brands

The outdoor industry is experiencing unparalleled growth – so much so that last year’s Outdoor Recreation Jobs and Economic Impact Act moved to include its impressive earnings in the national Gross Domestic Product. Business is booming, which means that outdoor adventure brands are constantly looking for ways to nurture connections with their expanding customer base.…
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The Value of Feedback

I have to do what?? was my reaction when the Adventure Film School asked me to share my ideas and treatment with the rest of the group. Growing up, I remember sitting in art class and having fellow students lean over my shoulder obnoxiously asking “what’s that?” as my pencil scratched across the page.…
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Beginner’s Guide to Marketing, Promoting and Distributing Your Film

As a beginner filmmaker getting your work out there is a challenge. Where and who is your audience, how to maintain relationships, and how & where to distribute your work are all important aspects toward making your work known. 1. Marketing & Understanding Your Audience If you have ever read about marketing, this aspect is plastered across the internet and is seen in advice columns for freelancers of all walks; because it’s true!…
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Creating Positive Impact through Photography & Film – Michael Brown

AFS Instructor and Founder, Michael Brown shared some of his insights gained throughout his filmmaking career, during his presentation at the PIX Conference in Seattle, WA in the beginning of October. Michael creates a positive impact through photography and film and does a wonderful job of demonstrating that not only in his career, but other aspects of his life. …
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