Music Magic: How to License a Song

Imagine, if you will, the infamous shower sequence in Alfred Hitchcock’s classic Psycho. In the scene, we see Janet Leigh’s character Marion Crane lathering up in relative silence when suddenly the shower curtain is thrown aside and violence begins, set to the world’s most recognizable violin stabs.…
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Music Magic: Finding the Right Song

Music is all around, it seems – from terrestrial radio to the satellite kind, from iTunes to Spotify, from shopping mall speakers to barroom jukeboxes. There’s so much of it, in fact, that it can feel a bit overwhelming when it comes time to search for the perfect song – the one that’s going to score a scene or set the tone for your project.…
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Lighting in the Snow with Ben Sturgulewski

I could hear the wind whipping through the speaker of the phone as professional adventure filmmaker Ben Sturgulewski’s voice came through on the other line. Like a true snow junkie, Ben proceeded to conduct our interview from the seat of a swinging chairlift amongst the Alaska winter elements, only that much more of a testament to his commitment to fusing passion with his life’s work. …
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Invest In Yourself

“Get the inside right and the outside will fall into place. – Eckhart Tolle The Power of Now This doesn’t mean that once you focus on you the rest of your success will simply fall into your lap, it means invest in yourself because you are a platform for which all else will rise.…
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The Value of Feedback

I have to do what?? was my reaction when the Adventure Film School asked me to share my ideas and treatment with the rest of the group. Growing up, I remember sitting in art class and having fellow students lean over my shoulder obnoxiously asking “what’s that?” as my pencil scratched across the page.…
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Beginner’s Guide to Marketing, Promoting and Distributing Your Film

As a beginner filmmaker getting your work out there is a challenge. Where and who is your audience, how to maintain relationships, and how & where to distribute your work are all important aspects toward making your work known. 1. Marketing & Understanding Your Audience If you have ever read about marketing, this aspect is plastered across the internet and is seen in advice columns for freelancers of all walks; because it’s true!…
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Creating Positive Impact through Photography & Film – Michael Brown

AFS Instructor and Founder, Michael Brown shared some of his insights gained throughout his filmmaking career, during his presentation at the PIX Conference in Seattle, WA in the beginning of October. Michael creates a positive impact through photography and film and does a wonderful job of demonstrating that not only in his career, but other aspects of his life. …
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I Have All This Amazing Footage, Now What?

You just got back from your trip and now have about two hours’ worth of righteous snowboarding footage, sick descents down mountain biking trails, epic sailing… but now what? Instead of letting your footage sit there and take up space, do something with it!…
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